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The Story Types
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Folder: Customer Stories
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Your 2023 Strategy’s Storytelling Plan
Matthew Woodget 1/9/23 Matthew Woodget 1/9/23

Your 2023 Strategy’s Storytelling Plan

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Strategic Planning Deep Dive: How We Help Clients Develop Strategic Narratives
Matthew Woodget 9/6/22 Matthew Woodget 9/6/22

Strategic Planning Deep Dive: How We Help Clients Develop Strategic Narratives

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How Stories Can Help You Develop a Winning Business Strategy
Matthew Woodget 5/31/22 Matthew Woodget 5/31/22

How Stories Can Help You Develop a Winning Business Strategy

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Matthew Woodget 2/2/22 Matthew Woodget 2/2/22

Simplify communication by understanding the big story behind communication efforts.

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How to get the details right in your business storytelling
Matthew Woodget 7/30/18 Matthew Woodget 7/30/18

How to get the details right in your business storytelling

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 A brief history of storytelling
Matthew Woodget 7/1/18 Matthew Woodget 7/1/18

A brief history of storytelling

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Using stories to cut through the noise of the curse of knowledge
Storytelling Roundup Matthew Woodget 5/14/18 Storytelling Roundup Matthew Woodget 5/14/18

Using stories to cut through the noise of the curse of knowledge

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Using passion to make business strategy and execution more effective
Storytelling Roundup Matthew Woodget 4/16/18 Storytelling Roundup Matthew Woodget 4/16/18

Using passion to make business strategy and execution more effective

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Simply create value. Or go home.
Storytelling Roundup Matthew Woodget 1/23/18 Storytelling Roundup Matthew Woodget 1/23/18

Simply create value. Or go home.

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The 3 phases of constructing a business story
Matthew Woodget 12/4/17 Matthew Woodget 12/4/17

The 3 phases of constructing a business story

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Deep Fried Turkey Edition: Breathe life into product launch content with storytelling
Matthew Woodget 11/20/17 Matthew Woodget 11/20/17

Deep Fried Turkey Edition: Breathe life into product launch content with storytelling

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More effective product marketing by using storytelling techniques
Matthew Woodget 11/13/17 Matthew Woodget 11/13/17

More effective product marketing by using storytelling techniques

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Struggling to find a story for your campaign? Easily select and apply one from the four types of business story
Matthew Woodget 11/6/17 Matthew Woodget 11/6/17

Struggling to find a story for your campaign? Easily select and apply one from the four types of business story

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Failure to embrace storytelling will be your failure story
Matthew Woodget 10/16/17 Matthew Woodget 10/16/17

Failure to embrace storytelling will be your failure story

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Good-bye Narrative Arc. Hello Narrative Mark!
Matthew Woodget 3/21/17 Matthew Woodget 3/21/17

Good-bye Narrative Arc. Hello Narrative Mark!

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Lessons from Lego Batman and decoding your story
Matthew Woodget 2/13/17 Matthew Woodget 2/13/17

Lessons from Lego Batman and decoding your story

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Narrative as a core component to strategy
Matthew Woodget 2/9/17 Matthew Woodget 2/9/17

Narrative as a core component to strategy

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What is narrative?
Matthew Woodget 2/7/17 Matthew Woodget 2/7/17

What is narrative?

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Matthew Woodget 1/31/17 Matthew Woodget 1/31/17

Why you need to care about narrative

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Matthew Woodget 1/25/17 Matthew Woodget 1/25/17

Business strategy needs narrative

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