Marketing + Strategy + Storytelling = Magic

Get customers to understand, care and convert even with a small marketing team

 
 
Launching a new product?
Customer acquisition slowed or in decline?
Intense competition makes standing out hard?

We'll coach you on the secrets of business storytelling

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Increase leads, maximize conversions and build value 

Build and execute marketing strategies supercharged with the power of digital storytelling to improve reputations, manage transformation and drive growth.

When French soldiers found the Rosetta Stone in the deserts of Rashid (Rosetta), Egypt in 1799 they uncovered a decoder ring made in 196 B.C. with the power to reveal mysteries. It wasn't until 1822 that Jean-François Champollion successfully cracked the code unlocking the secrets of ancient Egypt.

Unlock SUCCESS by Putting your story to work

  • Ignite Business Growth

  • Engage & Retain Customers

  • Increase Lifetime Value & Share of Wallet

Our unique approach combines modern marketing strategy with advanced business storytelling techniques. From product marketing and business strategy to messaging and customer content, story surrounds and permeates your business. We can help you harness these stories and put them to work for business results driven by your corporate storytelling.

Be heard and understood by customers by coating the bitter pill of speeds-and-feeds with storytelling. Use it to unlock the minds of your customers, meet them on their journey, build shared purpose and ultimately purchase.

Are you saying the right things, at the right time to the right people at the right place in their journey to create the effect you desire?

 
 

Bring your business to life with strategic marketing infused with storytelling

Take advantage of these services to get back to growth, improve business reputations and navigate digital transformation

Strategy & Planning

We analyze and score your messaging, research your audience and build a plan to use the science and the art of storytelling in business. We partner deeply with you to identify narratives for impact. Is your brand meaningful to your employees, partners, and customers? How do your teams ideate, create and land content? We help you take it to the next level and tell your story.

Coaching

We deliver learning the way you want: online, lunch and learns, work shops and 1:1 executive coaching. Learn, apply, review and reinforce. Applying storytelling consistently to business requires structure, knowledge and a consistent effort. We help you to take your organization on the journey.

CREATIVE & Campaigns

Your vision becomes a reality; the physical manifestation of your narrative comes to life in culture changing content and materials; investor decks, keynotes, executive blogs, corporate communications, videos and Virtual Reality (VR) experiences. 

But wait... there's more!

Download a free convenient how-to guide to apply storytelling consistently across your business.

Practical storytelling techniques and approaches on applying stories to brand, company culture and campaigns. 

Learn about:
● The history of storytelling.
● The demise of storytelling in business.
● Storytelling’s resurgence.
● Ingredients and structures of stories.
● Hacks for finding and storing stories.

 

Start Applying Storytelling Today

Click book to download...

IF YOU HEAR A STATISTIC, YOU WILL MAKE UP A STORY TO GO WITH IT, BECAUSE OUR BRAINS ARE ORGANIZED ON NARRATIVE.
— GLORIA STEINEM

Narrative Power

We are fans of these companies and their corporate storytelling examples. They expertly apply narratives for maximum business impact. They create enormous market value and are beloved around the world. These very different businesses all have one thing in common: they harness the power of storytelling for impact.

We want to help you do the same.

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Cisco

When you sell internet components standing out and making an impact can be difficult. Cisco rise to the challenge and lead in modern B2B storytelling. For examples see their very own news site "the network" and the related documentary "the network effect" for powerful examples. The right stories can bring brands to life.

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Lego

While this is a B2C example - what a coup! Brand partnerships harness storytelling for powerful results. The Lego movie, and subsequently Lego Batman had people watch an hour and a half commercial. And pay for it. And love it. No other toy + entertainment partnership has been of this magnitude.

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General Electric

While GE's success and longevity (founded 1892), in part, rely on innovation and leveraging the latest technologies they are also master storytellers. It is a brand fans engage deeply with. GE has generated some of the most "B2C" style, B2B storytelling content.

 
 

About Matthew Woodget

CEO, FOUNDER & Principal Strategy Consultant

Matthew has has a deep and unabated passion for storytelling. He loves applying this to business. Matthew works with you to bring your stories to life through the architecture and delivery of content strategies across product marketing, competitive positioning, value proposition development and more. 

Left Brain: Matthew has a BSc (Hons) in Computer Science and Business Administration from the University of Kent at Canterbury and an MBA from the School of Hard Knocks.

Right Brain: He is an accomplished filmmaker, winning numerous film festival awards, a science fiction author, photographer, diarist and a blogger. 

Matthew has held business and marketing leadership roles across Intel, Microsoft and the Agency world in both headquarters and regional subsidiaries. 

 
 
 
 
 
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Our Team

Go Narrative is lucky to call on the experience, creativity and passion of these amazing individuals. 

Whether bringing your businesses story to life calls for a new website, a paid media strategy, architecture of sales processes or showing up in the Instagram feeds of the glitterati we've got you covered.

 
 
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Dave Hill JR.

VP Strategy

Experience across all facets of marketing and sales including business development, hiring and developing dynamic teams. Builds grows engines for top and bottom lines.

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Rachel Lazar

VP Media

A tireless focus on understanding the customer, driving actions, metric obsessed, and constantly optimizing improved efficiency & growth. Weaves media strategies for metric driven impact.

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Michael smith

VP Marketing Operations

Has a deep passion for clean design and helping brands excel. A master of bringing marketing strategies to life through flawless execution across print, digital and web.

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Andre Bourque

VP PR

Deft at turning business into brands with strategies for impact that light up across thought leadership, influencer marketing, social, PR and native advertising. 

 
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Testimonials

 
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Go Narrative champions and delivers impactful storytelling from planning through implementation. They put the customer at the center in the pursuit of amazing customer experiences and create content for impact.

-Brooke Macomber, Sr. Manager, Microsoft Corproation

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Matthew is a brilliant mind gifted with very rare qualities in the business world: integrity and Purpose. I have thoroughly enjoyed working with Matthew as his creative approach to sponsorship was challenging yet incredibly refreshing. I would wholeheartedly recommend him to any company willing to break the mold and take their brand to new, creative directions.

-François Puentes, Head of marketing Services

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I got a great recommendation from a friend to use Go Narrative to help me put together a brochure.  It turned out better than I had expected.  It is professional, meaningful, and beautiful.  Then I hired them to write a customer story. Really Really good results.  Then I hired Go Narrative to create a new website.  Wow!!! Once again much better than what we had and in my opinion, makes my competitors sites look bad!  Go Narrative did a great job and my website www.coopercompliance.com show cases their skills.  We have used Go Narrative for several other things and will continue.  Go Narrative was the right solution for me and I believe it will be for you.

-Mary Jo Cooper, CEO Cooper Compliance

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Mr. Woodget’s experience driving brand conversations for the biggest players in the tech industry make him a resource for any company hoping to make a dent in the universe. His passion for brand strategy will delight his followers. Talk to him for a few moments, and you’ll see.

-Scott Finley, Partner Mighty Media

Areas of Expertise

Marketing STrategy

Business STrategy

Brand Storytelling

Storytelling Marketing

The Art of Storytelling

The Science of Storytelling

Business Stories

Corporate Storytelling

Business Stories

Storytelling Workshops

Company Storytelling

The Power of Storytelling in Business

Messaging Audits

Corporate Story & Narrative Development

Differentiated Value Proposition Development

Persona Development

Positioning and Messaging Frameworks

Customer Showcase Program Development

Content Marketing Campaigns 

Customer Journey Design

Fan Engagement Strategies

Thought leadership and PR

Modern PR

Pay for Performance PR

Executive Ghost Writing

Keynote Production

Speech Writing

Investor Presentations

Funding Presentations

Case Study Writing

Customer Videos

Testimonials

Content Production Services

Product Launches

Social media strategy and engagement

Storytelling in Business workshops

Storytelling 1:1 coaching

Storytelling in Business training

Digital Storytelling

Brand Story